Following the endorsement of Airbnb by Warren Buffet, the hospitality company aimed to increase brand awareness and acquire new hosts during the Berkshire Hathaway event in Omaha, Nebraska. This popup encouraged passers to learn about the benefits of hosting their space on Airbnb, with the ability to sign up on the spot — attracting some press.

Other projects included:

• custom stickers for every employee;

• animated ads around the Bull’s stadium;

• countless direct mailers, and;

• an AI international ad template.